Negative reviews can hurt a business by reducing sales and adversely affecting a business’s reputation. Primarily businesses should reduce bad reviews by preventing customers from leaving negative feedback.
The strategies below have been known to reduce negative reviews:
Request customer feedback from all customers – Speak to customers either in-store or online and ask them for feedback following a purchase. A clear feedback process will identify dissatisfied customers before they have a chance to post a negative review. Additionally, the more positive reviews a company has the less likely customers will focus on negative reviews.
Trained customer service staff – Trained customer service staff will be able to handle customers in a professional, polite manner, expertly calming a disgruntled customer while addressing the issue.
Visit the store – Visiting physical and online stores can help owners understand the business’s shortcomings.
Be easily reachable – A business that is easily reachable will increase its chances of speaking to dissatisfied customers, reducing the need for customers to write a review.
Respond quickly – Addressing online reviews promptly can help calm disgruntled customers and reduce the need to vent on other platforms.
Personalized responses – Personalized responses will let the customer know that someone has acknowledged their review and that the company is looking into the matter.
Honest reviews – Encourage customers to leave honest reviews as they help encourage customers to trust a company’s products and services.
Stay calm and professional – When responding to a disgruntled customer always stay calm while using polite, professional language.
Revdex provides a place for consumers to read online business reviews and report bad business experiences. Revdex’s aim is to improve the connection between consumers and businesses. Consumers can find new businesses and services and businesses can create profiles to be found.
Reviews can be posted for any kind of business. For example, you can file complaint about moving company or you can report travel scams.